Editable planning model
Adjust the funnel assumptions to explore traffic, lead, and booked patient scenarios. These are planning estimates, not forecasts.
searches × click share × lead rate × close rate × value per booked patient
| Condition or treatment | Estimated value per booked patient |
|---|---|
| Optometrist | |
| Eye Doctor | |
| Eye Exams | |
| Contact Lens Exams | |
| Eyeglasses | |
| Dry Eye Treatment | |
| Diabetic Eye Care | |
| Glaucoma Care | |
| Cataract Evaluation |
Agency planning assumptions. Replace them with the client's actual collected value per booked patient when available.
Full sample calculation
Turn the evidence into an execution plan
Open the complete scope, proof, investment, requirements, and next steps.